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Advances in National Brand and Private Label Marketing

Eighth International Conference, 2021

Inbunden, Engelska, 2021

Av Francisco J. Martínez-López, Juan Carlos Gázquez-Abad, Francisco J. Martinez-Lopez, Juan Carlos Gazquez-Abad

1 989 kr

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This proceedings volume highlights the latest research presented at the 8th International Conference on Research on National Brand & Private Label Marketing (NB&PL2021).

Produktinformation

  • Utgivningsdatum2021-05-17
  • Mått155 x 235 x 14 mm
  • Vikt395 g
  • FormatInbunden
  • SpråkEngelska
  • SerieSpringer Proceedings in Business and Economics
  • Antal sidor132
  • FörlagSpringer Nature Switzerland AG
  • ISBN9783030769345

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