Sylvia M. Chan-Olmsted - Böcker

Competitive Strategy for Media Firms

Strategic and Brand Management in Changing Media Markets

Competitive Strategy for Media Firms

Strategic and Brand Management in Changing Media Markets

Traditional Media and the Internet

The Search for Viable Business Models: A Special Double Issue of the International Journal on Media Management

Traditional Media and the Internet

The Search for Viable Business Models: A Special Double Issue of the International Journal on Media Management

Handbook of Media Branding