Statistics with R for Marketing: Volume 2
- Nyhet
Linear Models and Cluster Analysis
Inbunden, Engelska, 2025
Av Mohsen Nady
2 889 kr
Kommande
Linear models and cluster analysis are powerful tools for uncovering relationships and segmenting markets. This volume explores their application in marketing, including regression analysis, customer segmentation, and predictive modeling. Practical examples and R code demonstrate how to use these techniques effectively. It is an essential resource for marketing analysts and professionals seeking to deepen their understanding of statistical methods.
Produktinformation
- Utgivningsdatum2025-09-30
- Mått152 x 229 x undefined mm
- SpråkEngelska
- Antal sidor187
- FörlagArcler Press
- EAN9781779564634