Alvin J. Silk – författare

Visar alla böcker från författaren Alvin J. Silk.

14 produkter

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14 produkter

What Is Marketing?
AvAlvin J. Silk,Harvard Business Review
Häftad, Engelska, 2006
469 kr
Skickas inom 3-6 vardagar
Recall, Recognition, and the Measurement of Memory for Print Advertisements
AvRichard P Bagozzi,Alvin J Silk
Inbunden, Engelska, 2022
439 kr
Skickas inom 5-8 vardagar
Recall, Recognition, and the Measurement of Memory for Print Advertisements
AvRichard P Bagozzi,Alvin J Silk
Häftad, Engelska, 2022
229 kr
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Notes on the Application of Attitude Measurement and Scaling Techniques in Marketing Research
AvAlvin J Silk
Inbunden, Engelska, 2022
429 kr
Skickas inom 5-8 vardagar
Notes on the Application of Attitude Measurement and Scaling Techniques in Marketing Research
AvAlvin J Silk
Häftad, Engelska, 2022
219 kr
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Influence of Advertising's Affective Qualities on Consumer Response
AvAlvin J Silk,Terry G Vavra
Inbunden, Engelska, 2022
459 kr
Skickas inom 5-8 vardagar
Influence of Advertising's Affective Qualities on Consumer Response
AvAlvin J Silk,Terry G Vavra
Häftad, Engelska, 2022
239 kr
Skickas inom 5-8 vardagar
Multiple-product Sales Force Allocation Model
AvDavid Bruce Montgomery,Alvin J Silkm. fl.
Inbunden, Engelska, 2025
459 kr
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Multiple-product Sales Force Allocation Model
AvDavid Bruce Montgomery,Alvin J Silkm. fl.
Häftad, Engelska, 2025
239 kr
Skickas inom 5-8 vardagar
Effect of Advertisement Size on the Relationship Between Product Usage and Advertising Exposure
AvAlvin J Silk,Frank P Geiger
Inbunden, Engelska, 2015
529 kr
Skickas inom 3-6 vardagar
use of Preference and Perception Measures in new Product Development
An Exposition and Review
AvAlvin J Silk
Inbunden, Engelska, 2015
579 kr
Skickas inom 3-6 vardagar
Test-retest Correlations and the Reliability of Copy Testing
AvAlvin J Silk
Inbunden, Engelska, 2015
579 kr
Skickas inom 3-6 vardagar
Effect of Advertisement Size on the Relationship Between Product Usage and Advertising Exposure
AvAlvin J Silk,Frank P Geiger
Häftad, Engelska, 2018
329 kr
Skickas inom 3-6 vardagar
What Is Marketing?
AvAlvin J. Silk,Harvard Business Review
Inbunden, Engelska, 2006
849 kr
Skickas inom 3-6 vardagar