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Routledge Handbook of Positive Communication

Contributions of an Emerging Community of Research on Communication for Happiness and Social Change

Inbunden, Engelska, 2018

AvJosé Antonio Muñiz Velázquez,Cristina M. Pulido

4 509 kr

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The Routledge Handbook of Positive Communication forms a comprehensive reference point for cross-disciplinary approaches to understanding the central role of communication in the construction of hedonic and eudemonic happiness,or subjective and psychological well-being. Including contributions from internationally recognized authors in their respective fields, this reference uses as its focus five main scenarios where communication affects the life of individuals: mass and digital media, advertising and marketing communication, external and internal communication in companies and organizations, communication in education, and communication in daily life interactions.

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