Routledge Handbook of Positive Communication

Contributions of an Emerging Community of Research on Communication for Happiness and Social Change

Häftad, Engelska, 2020

Av José Antonio Muñiz Velázquez, Cristina M. Pulido, Jose Antonio Muniz Velazquez

889 kr

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The Routledge Handbook of Positive Communication forms a comprehensive reference point for cross-disciplinary approaches to understanding the central role of communication in the construction of hedonic and eudemonic happiness,or subjective and psychological well-being. Including contributions from internationally recognized authors in their respective fields, this reference uses as its focus five main scenarios where communication affects the life of individuals: mass and digital media, advertising and marketing communication, external and internal communication in companies and organizations, communication in education, and communication in daily life interactions.

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