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Research Methods for MBA Students

  • Nyhet

Completing Projects and Dissertations

Inbunden, Engelska, 2027

AvEmmanuel Mogaji

1 659 kr

Kommande


Navigate the MBA research journey with clear methodology, structure and confidence.Research Methods for MBA Students by Emmanuel Mogaji is a concise and practical textbook designed for postgraduate students undertaking business research modules and projects. Recognizing the time pressures and applied focus of MBA and Masters programs, it provides a structured pathway for completing a dissertation or company-based research project within tight deadlines.Mirroring the key stages of the research process, the book guides students through topic selection, refining research questions, conducting a focused literature review and choosing appropriate qualitative or quantitative methods. It then supports effective data collection, rigorous analysis and the presentation of meaningful, actionable findings. A distinctive three-month completion framework provides a clear timeline that aligns with MBA program structures, helping students manage milestones and maintain momentum.Grounded in real-world examples from organizations including AstraZeneca, Bentley Motors, the NHS, Holland and Barrett and Railway Operators, Emmanuel Mogaji connects academic research principles with applied business problem solving. This textbook includes:- Clear learning outcomes aligned to postgraduate research modules- Worked examples demonstrating each stage of the research process- Key concepts and terms to support methodological understanding- Exercise questions and real-world examples with applied tasks- A structured three-month completion framework for project planningSupported by online lecturer slides and a comprehensive lecturer's manual with exercise answers, Research Methods for MBA Students equips postgraduate learners with the skills and structure needed to deliver credible, practice-oriented research.

Produktinformation

  • Utgivningsdatum2027-01-03
  • Mått156 x 234 x undefined mm
  • FormatInbunden
  • SpråkEngelska
  • Antal sidor336
  • FörlagKogan Page Ltd
  • ISBN9781398629066

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