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This edited collection examines the intersection of green culture and organizational sustainability within the African context, offering a comprehensive exploration of how eco-friendly practices, values, and leadership can drive sustainable development. Through interdisciplinary research and case studies, the book provides actionable insights into fostering environmental stewardship, integrating green technologies, and addressing challenges such as greenwashing, regulatory inconsistencies, and resistance to change. Contributions from leading scholars across Africa bridge the gap between theory and practice, presenting innovative strategies to achieve Sustainable Development Goals (SDGs) and advance the circular economy. Readers will benefit from diverse topics, including green hydrogen initiatives, AI-enabled data governance, sustainable supply chain management, and eco-friendly marketing. The book highlights practical solutions for embedding green culture into organizational strategies, promoting employee engagement, and leveraging technology for sustainable innovation. By combining empirical research with theoretical frameworks, it equips readers with tools to navigate the complexities of sustainability in emerging economies. Designed for academics, researchers, postgraduate students, and professionals in business, environmental science, and public policy, this volume is an essential resource for understanding and implementing sustainable practices in Africa and beyond. Its unique focus on the African perspective makes it a valuable addition to global sustainability discourse.
Mufaro Dzingirai is Senior Academic in the field of Strategic Management at Namibia University of Science and Technology, Harold Pupkewitz Graduate School of Business, Windhoek, Namibia, and Research Fellow at INTI International University, Malaysia.Godwin Kaisara is Post-Doctoral Research Fellow at Harold Pupkewitz Graduate School of Business, Windhoek, Namibia.
Chapter 1: Green Culture and Organizational Sustainability: An Introduction Chapter 2: Green Transformational Leadership's Impact on Firm Sustainability in Southern African Businesses Chapter 3: Critical Factors Influencing the Successful Implementation of Sustainable Green Hydrogen Initiatives in Namibia Chapter 4: Nexus Between Green Leadership Styles and Employee Environmental Behavior in Zimbabwean Service Sector Organizations Chapter 5: Exploring Key Drivers of Green Marketing Adoption in the South African Dairy Industry: A Consumer-Centric Analysis Chapter 6: Role of Intergenerational Succession Training and Grooming Practices in Ensuring Sustainability of Indigenous African Family Businesses: Evidence from Zimbabwean Family Business Leaders Chapter 7: Role of Fertilizers in Crop Production in Namibia: A Case Study of Green Ammonium Sulphate Chapter 8: Investigating the Adoption and Performance of Sustainable Supply Chain Management in the Zimbabwean Retail Sector Chapter 9: Leapfrogging Toward Sustainability: A Systematic Review of Indigenous-modern Green Technology Hybridization Pathways in Africa's Energy-water-food Nexus Chapter 10: A Systematic Review of the Contribution of Artificial Intelligence to Sustainable Finance Chapter 11: Green Artificial Intelligence in Image Processing: Sustainable Approaches and Future Directions Chapter 12: Green Culture and Organizational Sustainability in Africa: A Conclusion