Great American Blow-up 1
bokomslag Great American Blow-up
Samhälle & debatt

Great American Blow-up

Ivan L Preston • Ivan L Preston

Pocket

419:-

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Andra format:

  • 256 sidor
  • 1996
This edition provides new examples of puffery and deceit in advertising. It examines in detail the role of laws and the Federal Trade Commission in ensuring fair representation of goods and services to consumers. It describes and assesses development in advertising from the mid-1970s to today.
  • Författare: Ivan L Preston, Ivan L Preston
  • Format: Pocket/Paperback
  • ISBN: 9780299152543
  • Språk: Engelska
  • Antal sidor: 256
  • Utgivningsdatum: 1996-08-30
  • Förlag: University of Wisconsin Press

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