Nor Aida Abdul Rahman, PhD, is Professor at Universiti Kuala Lumpur, Malaysian Institute of Aviation Technology in Subang, Selangor, Malaysia. She is also a coordinator at the Technology Transfer Office, Center for Research and Innovation, Universiti Kuala Lumpur. Her work has been featured in prestigious journals such as Industrial Marketing Management, the Journal of Islamic Marketing, the Journal of Humanitarian Logistics and Supply Chain Management, and the Journal of Quality and Reliability Management, among others.Kamran Mahroof, PhD, is Associate Professor of Supply Chain Analytics and Programme Leader for the MSc in the Applied Artificial Intelligence and Data Analytics programme at the University of Bradford, UK, School of Management. His extensive industry experience has shaped his research interests in the areas of supply chain management, circular economy, artificial intelligence, and the societal impact of emerging technologies. Mohamed Syazwan Ab Talib is Assistant Professor of Logistics Management at the UBD School of Business and Economics, Universiti Brunei Darussalam. His research and teaching focus primarily on logistics and supply chain management, emphasizing halal principles, sustainable distribution, and halal certification.