Customer-Centric Marketing StrategiesHans-Ruediger Kaufmann, Hans-Ruediger Kaufmann, Mohammad Fateh Ali Khan PanniInbunden, 20123 149 kr
Consumption Culture in EuropeCarmen R. Santos, Stéphane Ganassali, Francesco Casarin, Pirjo Laaksonen, Hans Ruediger KaufmannInbunden, 20132 729 kr
Handbook of Research on Consumerism in Business and MarketingHans-Ruediger Kaufmann, Mohammad Fateh Ali Khan PanniInbunden, 20146 189 kr
Handbook of Research on Managing and Influencing Consumer BehaviorHans-Ruediger KaufmannInbunden, 20145 849 kr
Socio-Economic Perspectives on Consumer Engagement and Buying BehaviorHans Ruediger Kaufmann, Mohammad Fateh Ali Khan PanniInbunden, 20173 489 kr
Handbook of Research on Contemporary ConsumerismHans Ruediger Kaufmann, Mohammad Fateh Ali Khan PanniInbunden, 20195 359 kr
Exploring the Power of Electronic Word-of-Mouth in the Services IndustryHans Ruediger Kaufmann, Sandra Maria Correia LoureiroInbunden, 20194 859 kr
Exploring the Power of Electronic Word-of-Mouth in the Services IndustrySandra Maria Correia Loureiro, Hans Ruediger KaufmannHäftad, 20193 739 kr
Organizations and Social NetworkingEldon Y. Li, Stanley Loh, Cain Evans, Fabiana LorenziInbunden, 20133 149 kr
Consumer Information Systems and Relationship ManagementAngela Lin, Jonathan FosterInbunden, 20132 809 kr
Cases on Consumer-Centric Marketing ManagementVimi Jham, Sandeep Puri, VIMI Jham, Sandeep Puri, Vimi JhamInbunden, 20132 979 kr
Internet Mercenaries and Viral MarketingMei Wu, Peter Jakubowicz, Chengyu Cao, Mei Wu, Peter Jakubowicz, Chengyu CaoInbunden, 20132 979 kr
Progressive Trends in Knowledge and System-Based Science for Service InnovationMichitaka Kosaka, Kunio ShirahadaInbunden, 20133 149 kr
Transcultural Marketing for Incremental and Radical InnovationBryan Christiansen, Salih Y?ld?z, Emel Y?ld?zInbunden, 20133 149 kr
Strategic Policy-Based Network Management in Contemporary OrganizationsKazuya OdagiriInbunden, 20162 889 kr
Advanced Image-Based Spam Detection and Filtering TechniquesSunita Vikrant DhavaleInbunden, 20172 979 kr
Comparative Approaches to Using R and Python for Statistical Data AnalysisRui Sarmento, Vera CostaInbunden, 20173 059 kr
Handbook of Research on Contemporary ConsumerismHans Ruediger Kaufmann, Mohammad Fateh Ali Khan PanniInbunden, 20195 359 kr
Consumption Culture in EuropeCarmen R. Santos, Stéphane Ganassali, Francesco Casarin, Pirjo Laaksonen, Hans Ruediger KaufmannInbunden, 20132 729 kr
Socio-Economic Perspectives on Consumer Engagement and Buying BehaviorHans Ruediger Kaufmann, Mohammad Fateh Ali Khan PanniInbunden, 20173 489 kr
Exploring the Power of Electronic Word-of-Mouth in the Services IndustrySandra Maria Correia Loureiro, Hans Ruediger KaufmannHäftad, 20193 739 kr
Exploring the Power of Electronic Word-of-Mouth in the Services IndustryHans Ruediger Kaufmann, Sandra Maria Correia LoureiroInbunden, 20194 859 kr