African Media Space and Globalization

Dr. Unwana Samuel Akpan is a media scholar-practitioner with over two decades of broadcast experience. He is a lecturer in the Department of Mass Communication, University of Lagos, Akoka-Lagos, Nigeria. He is the Editor of The University of Lagos Communication Review.

• Part I: African Mainstream Media Space, Representation and Digitization.- Chapter 1. African Traditional Media: Looking Back, Looking Forward.- Chapter 2. Kenyan Media Industry: Digitize or Disappear!.- Chapter 3. Digitization of Broadcasting in Nigeria: Opportunity for Participation in Globalization.- Chapter 4. Globalization, Pluralism and Broadcast Operations in Nigeria.- Chapter 5. African Cinema and the Global Movie Industry: A Survey of the Depth of Nollywood’s Niche in the Age of Globalization and Digitalization.- Chapter 6. Gender Representation in Nigerian Media Contents and Social Reality.- Part II: Online Media and Usage.- Chapter 7. Closing the Digital Divide Among African American Consumers with Better Content in the United States of America.- Chapter 8. The War of Words in the Digital Space: Twenty-First Century Presidential Public Address as Power Maintenance in Kenya.- Chapter 9. Students’ Use of Digital Online Resources in Music Study at Zimbabwe State Universities inResponse to COVID-19.- Chapter 10. The Culture of Online Shaming Targeting Women from the Middle East And North African (MENA) Region.- Part III: Music Media and Online Construction.- Chapter 11. Rethinking Arabness: The Communicative Nexus of Select Lyrics of Female Nigerian and North African Afro-Arab Hip Hop Artistes and Sociological Construction of Women in the Digital Space.- Chapter 12. TikTok: Globalization and the Social Identification of Afrobeats.- Part IV: Health Communication and the Digital Space.- Chapter 13. Pandemics and Conspiracist Ideation: Making Sense of Collective Sense-Making and Health Information Needs in New Media Environments in Africa.- Chapter 14. Health Communication: An International Perspective in the Digital Space.- Part V: Africaness and the Digital Space.- Chapter 15. Decolonizing the African Mind in the Digital Space.- Chapter 16. African Cultures and Representations in the Digital Era.- Part VI: Sports Communication and Digital Space.- Chapter 17. How Sport, Communication, and Economics Are Changing Power Dynamics in the African Family.- Chapter 18. Globalization and Digitisation in Sport Promotion and Development in Ghana: Sport Journalists’ Perspectives.