Advances in Business Marketing and Purchasing – serie

Visar alla böcker i serien Advances in Business Marketing and Purchasing.

23 produkter

1. 

   Case Studies for Industrial and Business Marketing

   Av Arch G. Woodside

   Inbunden, 1997

   1619 kr

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2. 

   Training Exercises for Improving Sensemaking Skills

   Av Arch G. Woodside

   Inbunden, 1999

   2669 kr

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3. 

   Getting Better at Sensemaking

   Av Arch G. Woodside

   Inbunden, 2001

   2029 kr

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4. 

   Designing winning products

   Av Arch G. Woodside, Timo Liukko m. fl.

   Inbunden, 2000

   2049 kr

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5. 

   Essays by Distinguished Marketing Scholars of the Society for Marketing Advances

   Av Arch G. Woodside, E. Moore

   Inbunden, 2002

   1919 kr

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6. 

   Evaluating Marketing Actions and Outcomes

   Av Arch G. Woodside

   Inbunden, 2003

   1919 kr

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7. 

   Managing Product Innovation

   Av Arch G. Woodside

   Inbunden, 2005

   2319 kr

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8. 

   Organizational Culture, Business-to-Business Relationships, and Interfirm Networks

   Av Arch G. Woodside

   Inbunden, 2010

   2239 kr

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9. 

   Interfirm Business-to-Business Networks

   Theory, Strategy, and Behavior

   Av Roger Baxter, Arch G. Woodside

   Inbunden, 2011

   2359 kr

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10. 

    Business-to-Business Marketing Management

    Strategies, Cases and Solutions

    Av Mark S. Glynn, Arch G. Woodside

    Inbunden, 2012

    2149 kr

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11. 

    Visionary Pricing

    Reflections and Advances in Honor of Dan Nimer

    Av Gerald E. Smith

    Inbunden, 2012

    1869 kr

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12. 

    Deep Knowledge of B2B Relationships Within and Across Borders

    Av Arch G. Woodside, Roger Baxter

    Inbunden, 2013

    1989 kr

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13. 

    Field Guide to Case Study Research in Business-to-Business Marketing and Purchasing

    Av Arch G. Woodside

    Inbunden, 2014

    2019 kr

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14. 

    Sustaining Competitive Advantage via Business Intelligence, Knowledge Management, and System Dynamics

    Av Mohammed Quaddus, Arch G. Woodside

    Inbunden, 2015

    2569 kr

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15. 

    E-Services Adoption

    Processes by Firms in Developing Nations

    Av Mohammed Quaddus, Arch G. Woodside

    Inbunden, 2015

    2559 kr

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16. 

    Sustaining Competitive Advantage via Business Intelligence, Knowledge Management, and System Dynamics

    Av Mohammed Quaddus, Arch G. Woodside

    Inbunden, 2015

    2559 kr

    Lägg i varukorg

17. 

    E-Services Adoption

    Processes by Firms in Developing Nations

    Av Mohammed Quaddus, Arch G. Woodside

    Inbunden, 2015

    2239 kr

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18. 

    Making Tough Decisions Well and Badly

    Framing, Deciding, Implementing, Assessing

    Av Arch G. Woodside

    Inbunden, 2016

    1659 kr

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19. 

    Improving the Marriage of Modeling and Theory for Accurate Forecasts of Outcomes

    Av Arch G. Woodside

    Inbunden, 2018

    2059 kr

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20. 

    Game Strategies for Business Integration in the Digital Economy

    Av Elena G. Popkova

    Inbunden, 2023

    1699 kr

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21. 

    New Insights on Trust in Business-to-Business Relationships

    A Multi-Perspective Approach

    Av Houcine Akrout, Karine Raies m. fl.

    Inbunden, 2019

    1419 kr

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22. 

    Creating and Managing Superior Customer Value

    Av Arch G. Woodside, Michael Gibbert m. fl.

    Inbunden, 2008

    2089 kr

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23. 

    Business-to-Business Brand Management

    Av Mark S. Glynn, Mark S. Glynn m. fl.

    Inbunden, 2009

    2169 kr

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