Waldemar Pfoertsch – författare

H2H Marketing

The Genesis of Human-to-Human Marketing

H2H-Marketing – von Menschen für Menschen

Marketing mit mehr Verantwortung und Nachhaltigkeit – Konzeption und Umsetzung

H2H Marketing

Case Studies on Human-to-Human Marketing

H2H Marketing

Case Studies on Human-to-Human Marketing

Instructor's Manual to H2H Marketing Case Studies

Teach Human-to-Human Marketing Effectively

Humanism in Marketing

Responsible Leadership and the Human-to-Human Approach

Humanism in Marketing

Responsible Leadership and the Human-to-Human Approach

B2B Brand Management

Incorporating Performance Branding, Transformative Marketing and Artificial Intelligence

Transformational Sales

Making a Difference with Strategic Customers

Transformational Sales

Making a Difference with Strategic Customers

Die Marke in der Marke

Bedeutung und Macht des Ingredient Branding

Ingredient Branding

Making the Invisible Visible

B2B Brand Management

Ingredient Branding

Making the Invisible Visible