Waldemar Pfoertsch – författare

H2H Marketing

The Genesis of Human-to-Human Marketing

H2H-Marketing – von Menschen für Menschen

Marketing mit mehr Verantwortung und Nachhaltigkeit – Konzeption und Umsetzung

H2H Marketing

Case Studies on Human-to-Human Marketing

H2H Marketing

Case Studies on Human-to-Human Marketing

Instructor's Manual to H2H Marketing Case Studies

Teach Human-to-Human Marketing Effectively

Humanism in Marketing

Responsible Leadership and the Human-to-Human Approach

Humanism in Marketing

Responsible Leadership and the Human-to-Human Approach

B2B Brand Management

Incorporating Performance Branding, Transformative Marketing and Artificial Intelligence

Transformational Sales

Making a Difference with Strategic Customers

Transformational Sales

Making a Difference with Strategic Customers

B2B Brand Management

Die Marke in der Marke

Bedeutung und Macht des Ingredient Branding

Ingredient Branding

Making the Invisible Visible

B2B Brand Management

Ingredient Branding

Making the Invisible Visible