Charles Harmon is an Executive Editor for the Rowman & Littlefield Publishing Group. His background includes work in special, public, and school libraries.Michael Messina is a reference librarian at the State University of New York’s Maritime College. He has also worked as a researcher at The Brooklyn Academy of Music Archives. The former publisher of Applause Theatre & Cinema Books/Limelight Editions, he is a coeditor of Acts of War: Iraq and Afghanistan in Seven Plays (Northwestern University Press).

• • Foreword by Laura Solomon, Ohio Public Library Information Network• Introduction by Walt Crawford, Author of Successful Social Networking in Public Libraries• “The Library in the Social Network: Twitter at the Vancouver Public Library” by Kay Cahill, Vancouver Public Library, Vancouver, Canada• “Beyond the Teen Space: Reaching Teens through Social Media” by Laura Horn, Farmington Public Libraries, Farmington, Connecticut• “Blogging for Readers” by Robin Hastings, Missouri River Regional Library, Jefferson City, Missouri• “Successful Blogging Strategy & Design” by Jason Paul Michel, Miami University Libraries,Oxford, Ohio• “Navigating the Virtual Horizon: Finding Our Way Using Social Media in Hospital Libraries”by Yongtao Lin and Kathryn M.E. Ranjit, Tom Baker Cancer Knowledge Centre, University of Calgary Libraries, Calgary, Canada• “Visualizing Information with Pinterest” by Cynthia Dudenhoffer, Smiley Library, Central Methodist University, Fayette, Missouri• “The United Nations Library is Seriously Social” by Angelinah C. Boniface, Dag Hammarskjöld Library, The United Nations, New York• “Social Catalogs: Implementing an Online Social Community as an Extension to Our Physical Libraries” by Laurel Tarulli, Dalhousie University, Halifax, Nova Scotia

Eight librarian contributors share their experiences blogging, pinning, and tweeting from public, academic, and special libraries. Case studies range from relatively simple (new-book displays on Pinterest) to labor-intensive (overlaying social-browsing features on a library catalog). Authors emphasize not jumping on the newest, shiniest services without considering staff time and commitment, and they discuss how each tool fits with the library’s mission and community. Project-specific WordPress scripts and Drupal settings benefit readers. Overall, the studies provide practical, tested advice from a range of library types.