The Sales Book

Graham Yemm has worked in consultancy, training and coaching for over 20 years after a career in sales management in the corporate arena. He now owns his own business training company, Solutions 4 Training Ltd and works with clients in Europe, Russia, Malaysia and USA.  He is the author of the FT Essential Guide to Leading Your Team.

• Introduction Part 1 – Fundamentals for selling Part 2 – Starting the sale Part 3 – Making the sale Part 4 – Setting the sales strategy Part 5 – Managing the sales operation Part 6 – Managing sales people Part 7 – Managing and growing performance Conclusion – Pulling it all together

'An excellent book for those new to the profession and for those wanting to improve their sales management skills.'Frank Salisbury, Chairman of Business & Training Solutions International