Häftad, Engelska, 2002
Del i serien Express Exec
Taking Ideas to Market
Innovation 01.08
Av Tim Jones, Simon Kirby, Anna Soisalo
129 kr
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Beskrivning
Fast track route to successfully taking new ideas to market Covers the key areas of innovation, from generating new concepts and selecting the best opportunities to managing a new product launch and ensuring effective deliveryExamples and lessons from some of the world's most successful businesses, including ABB, eBay, 3M and Zara, and ideas from the smartest thinkers, including Edward de Bono, John Kao, Robert Cooper, Gary Hamel and Clayton ChristiansenIncludes a comprehensive resources guide
Produktinformation
- Utgivningsdatum: 2002-01-10
- Mått: 124 x 175 x 10 mm
- Vikt: 113 g
- Format: Häftad
- Språk: Engelska
- Serie: Express Exec
- Antal sidor: 118
- Förlag: John Wiley and Sons Ltd
- ISBN: 9781841123141
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Mer information
TIM JONES is Principal of Innovaro, a consulting firm helping companies to generate more ideas, implement innovation strategies and renew their organisational capability. He is the author of Innovating at the Edge. SIMON KIRBY is a business strategist at AMP, the Australian financial services giant, where he developed a global framework to support and develop innovation.
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