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Successful Social Media and Ecommerce Strategies in the Wine Industry
Gergely Sznolnoki • Liz Thach • Dani Kolb
Inbunden
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- Pocket/Paperback 909:-
This book focuses on principles and practices in digital wine marketing. By providing a global overview of social media and e-commerce strategies and practices in the wine business, this book allows readers to understand how consumers and producers deal with these modern communication and selling platforms.
- Illustratör: 168 p XIV
- Format: Inbunden
- ISBN: 9781137602978
- Språk: Engelska
- Antal sidor: 168
- Utgivningsdatum: 2015-12-21
- Förlag: Palgrave Macmillan