Akademibokhandeln
Erik Brynjolfsson, Glen Urban - Strategies for E-Business Success, Häftad

Häftad, Engelska, 2001

Del 2 i serien MIT Sloan Management Review Series

Strategies for E-Business Success

Av Erik Brynjolfsson, Glen Urban

209 kr

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Beskrivning
From the Sloan Management Review comes a remarkable collection of articles written by highly regarded experts in the field of e-business. This second book in the MIT SMR series is aimed at those seeking to integrate e-business into their enterprises as a way of maintaining -- or establishing -- competitive advantage. Strategies for E-Business Success offers a roadmap of the fundamental principles and tools executives need.
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Erik Brynjolfsson and Glen L. Urban are codirectors of the Center for eBusiness at the Massachusetts Institute of Technology and professors at the MIT Sloan School of Business in Cambridge, Massachusetts.

Recensioner i media

"...This book is a very useful change management guide for directors of Internet and other IT companies..." (Computer Bulletin, September 2002)

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