Strategic Marketing for Non-Profit Organisations 1
bokomslag Strategic Marketing for Non-Profit Organisations
Samhälle & debatt

Strategic Marketing for Non-Profit Organisations

Alan Andreasen • Philip Kotler

Pocket

1489:-

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  • 480 sidor
  • 2013
For graduate courses in Nonprofit Marketing and Management. This best-selling text focuses on the impact of nonprofit marketing in the social sector and the growing intersection between nonprofit management and the business world.
  • Författare: Alan Andreasen, Philip Kotler
  • Format: Pocket/Paperback
  • ISBN: 9781292042749
  • Språk: Engelska
  • Antal sidor: 480
  • Utgivningsdatum: 2013-11-08
  • Förlag: Pearson Education Limited

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