Jason A. Winfree, PhD, is an Associate Professor at the University of Idaho, Moscow, USA.Mark S. Rosentraub, PhD, is the Bruce and Joan Bickner Endowed Professor of Sport Management in the School of Kinesiology at the University of Michigan, Ann Arbor, USA.Brian M. Mills, PhD, is an Assistant Professor in the Department of Tourism, Recreation, and Sport Management at the University of Florida, Gainsville, USA.Mackenzie P. Zondlak is the Manager of the Center for Sport and Policy in the School of Kinesiology at the University of Michigan, Ann Arbor, USA.

• 1. The New Business of Sport – The Redefinition of the Industry2. Structures of Ownership3. Financial Statements, Revenues, and Gains4. Facilities: "Disneyfication," Design, and Urban Planning5. Venue Financing and the Emergence of Public/Private Partnerships6. Management Matters: The Administrative Structure for Venues7. Teams, Venues, and Real Estate Development or Real Estate Development Companies with Franchises 8. Media and Sports Management9. Universities with Sport Venues or Athletic Departments with An Affiliated University?10. What Are Teams Worth? Franchise and Athletic Department Valuations11. Demand and the Sports Business: Changing Customer Expectations12. Pricing Strategies13. Capital Budgeting and Team Investments14. League and Conference Policies, Relationships with International Organizations and the Olympics15. Team/Player Taxes and Profits16. Applications in Real Time: New Venues, Development, & the Media in Public/Private Partnerships17. Applications in Real Time: Team and Spring Training Relocations

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