Del 167 - Multilingual Matters
Soft Power and the Worldwide Promotion of Chinese Language Learning
The Confucius Institute Project
Inbunden, Engelska, 2017
Av Jeffrey Gil
1 749 kr
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Fri frakt för medlemmar vid köp för minst 249 kr.‘The Confucius Institute Project’ – consisting of Confucius Institutes and Classrooms, the posting of Chinese language teachers to overseas schools and universities and the Chinese Bridge language competition – represents an attempt by China to extend its influence globally through the use of soft power. Facilitated by a rapidly increasing demand for Chinese language learning, it has established a presence across the globe and made valuable contributions to the learning and teaching of Chinese. However, this has not necessarily led to an increasingly positive view of China, either at a political or a societal level. Through an analysis of official documents, interviews with those involved, a survey of Chinese-language learners and a study of academic and media sources, the author evaluates the aims of the project, and discusses whether these aims are being met.
Produktinformation
- Utgivningsdatum2017-05-11
- Mått156 x 234 x 14 mm
- Vikt363 g
- FormatInbunden
- SpråkEngelska
- SerieMultilingual Matters
- Antal sidor144
- FörlagChannel View Publications Ltd
- ISBN9781783098057