Del i serien Roland Berger School of Strategy and Economics
Scenario-based Strategic Planning
Developing Strategies in an Uncertain World
Inbunden, Engelska, 2013
789 kr
Beställningsvara. Skickas inom 5-8 vardagar. Fri frakt för medlemmar vid köp för minst 249 kr.
Finns i fler format (1)
In a world characterized by increasing complexity and volatility, managers must be able to flexibly adapt their strategies to changing environmental conditions. Traditional strategic management frameworks often fail in this context. Therefore, we present "scenario-based strategic planning" as a framework for strategic management in an uncertain world. Previous approaches to scenario planning were complex and focused on the long term, but the approach developed by Roland Berger and the Center for Strategy and Scenario Planning at HHL Leipzig Graduate School of Management is different. By designing appropriate tools and integrating scenario planning into strategic planning, we have made our approach less complex and easier for firms to apply. We illustrate the approach with examples from different industries.
Produktinformation
- Utgivningsdatum2013-07-29
- Mått168 x 240 x undefined mm
- FormatInbunden
- SpråkEngelska
- SerieRoland Berger School of Strategy and Economics
- Antal sidor219
- FörlagSpringer Fachmedien Wiesbaden
- ISBN9783658028749
Tillhör följande kategorier
Hoppa över listan
Mer från samma författare
Unternehmerisches Denken zwischen Strategie und Finanzen
Burkhard Schwenker, Klaus Spremann
Inbunden, 2007
899 kr
Hoppa över listan
Du kanske också är intresserad av
Del 354
Entwicklung Ostdeutscher Unternehmen: Eine Fallstudienanalyse Privatisierter Industrieunternehmen
Torsten Wulf
Häftad, 2000
769 kr