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This book takes examples of iconic corporations to show how business leaders can use rational methods to develop companies and inspire people with confidence. It studies General Motors, Toyota, McDonalds, Walmart, Intel, Armani, and eBay through autobiographical writings and historical sources.
- Format: Inbunden
- ISBN: 9780198825395
- Språk: Engelska
- Antal sidor: 264
- Utgivningsdatum: 2018-06-21
- Förlag: OUP Oxford