Point of Sale

DANIEL HERBERT is an associate professor in the department of film, television, and media at the University of Michigan, Ann Arbor.  He is the author of Videoland: Movie Culture at the American Video Store and Film Remakes and Franchises.  DEREK JOHNSON is professor of media and cultural studies at the University of Wisconsin-Madison.  He is the author of Media Franchising: Creative License and Collaboration in the Culture Industries and Transgenerational Media Industries: Adults, Children, and the Reproduction of Culture.

• ContentsIntroduction: Media Studies in the Retail ApocalypseDerek Johnson and Daniel HerbertPart I: Retail and New Media TechnologiesChapter 1: Industrial Crossroads or Cross Purposes? Circuit City, DIVX, and the History of Multi-functional Media RetailersDaniel HerbertChapter 2: Amazon, Bookseller: Disruption and Continuity in Digital CapitalismEmily WestChapter 3: The First Sale Doctrine and U.S. Media RetailGregory Steirer                                                                                              Chapter 4: Game Retail and CrowdfundingHeikki Tyni and Olli SotamaaChapter 5: The App Store: Female Consumers, Shopping, and Digital CultureElizabeth AffusoPart II: Media and the Politics of Constructing Retail SpaceChapter 6: Shelf Flow: Spatial Logics, Product Categorizations, and Media Brands at RetailAvi SantoChapter 7: Get Your Cape On: Target’s Invitation to the DC UniverseEthan Tussey and Meredith BakChapter 8: Shop, Makeover, Love: Transformative Paratexts and Aspirational Fandom for Female-Driven FranchisesCourtney Brannon DonoghueChapter 9: Female Treble: Gender, Record Retail, and a Play for SpaceTim J. AndersonChapter 10: “It’s Not Just Commerce, It’s Community”: Erotic Media and the Feminist Sex-Toy Store RevolutionLynn ComellaPart III: Practices and Participation in Media Retail CommunitiesChapter 11: Comic Book Stores as Sites of StruggleBenjamin Woo and Nasreen RajaniChapter 12: From Dealer’s Room to Exhibit Hall: Comic Retailing and the San Diego Comic-ConErin HannaChapter 13: The Changing Scales of Diasporic Media RetailEvan ElkinsChapter 14: Delivering Media: The Convenience Store as Media Mix HubMarc SteinbergChapter 15: Retail Wizardry: Constructing Media Fantasies from the Point of SaleDerek Johnson

"Herbert, Johnson, and their authors valuably expand our understanding of media retail-a largely overlooked node of media circulation. The book offers an excellent range of cases, themes, and issues that both ground these processes historically and address adjustments introduced by digital distribution." - Amanda Lotz (author of We Now Disrupt This Broadcast) "Attention media shoppers! Do not miss this truly original, eloquent argument for retail as an enduring, vital, and complex cultural space in entertainment’s digital age."   - Jennifer Holt (author of Empires of Entertainment) "A valuable resource. Recommended." (Choice) "[A] signal and important contribution to Media Studies...Herbert and Johnson, and their contributors, have done great service to our understanding on how to link media consumption with Retail Studies." (Television and New Media)