Platform Revolution

How Networked Markets Are Transforming the Economy and How to Make Them Work for You

Häftad, Engelska, 2017

Av Geoffrey G. Parker, Marshall W. Van Alstyne, Sangeet Paul Choudary, Marshall W. van Alstyne

189 kr

Beställningsvara. Skickas inom 5-8 vardagar
Fri frakt för medlemmar vid köp för minst 249 kr.

Finns i fler format (1)


Facebook, PayPal, Alibaba, Uber—these companies have upended entire industries by harnessing a single phenomenon: the platform business model. Platform Revolution delivers the first comprehensive analysis of how platforms match producers and consumers in a multi-sided marketplace, unlocking hidden resources and creating new forms of value.Platform Revolution explores the what, how and why of this revolution and provides the first “owner’s manual” for creating a platform marketplace. It provides the essential guide to unlocking the potential of an economic landscape transformed.

Produktinformation

  • Utgivningsdatum2017-10-10
  • Mått140 x 211 x 25 mm
  • Vikt273 g
  • SpråkEngelska
  • Antal sidor352
  • FörlagWW Norton & Co
  • EAN9780393354355