"For all the hype about how social media is changing everything, most of the debate has been about changes that have already (allegedly) happened. This book is an ideal primer for anybody who wants to get up to speed on social media and its applications, but with a view to the future. Through ‘predictive scenarios’ in each chapter, the authors consider not just where social media has been but where it might be going."-- Professor Peter Dell, Head of Information Systems, Curtin University"Kommers, Isaias, and Issa have brought together a diverse collection of exciting recent research activity in a sweep of social media technologies and platforms. This collection presents a surprisingly accessible assortment of chapters, each detailing a unique piece of research. A particular strength of this book is its international perspective. In an area often dominated by English-speaking countries, it is refreshing to see such a broad range of contributors."--Dr. Mike Kent, Department of Internet Studies, Curtin University