Ongoing Crisis Communication

Ongoing Crisis Communication: Planning, Managing, and Respondingprovides an integrated approach to crisis communication that spans the entire crisis management process and crosses various disciplines. A truly integrative and comprehensive text, this book explains how crisis management can prevent or reduce the threats of a crisis, providing guidelines for how best to act and react in an emergency situation.The Sixth Editionincludes new coverage of artificial intelligence and risk management, social media,resilience training for the community,and draws upon recent work from management, public relations, organizational psychology, marketing, organizational communication, and computer-mediated communication research.