Marketing and the Library

Inbunden, Engelska, 1984

Av Gary Ford, USA) Ford, Gary (Kogod College Of Business Adm, Washington, DC

1 869 kr

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The latest methods for more effective information dissemination are explored in this challenging volume. Discover how new technological installations and information centers allow for identifying specific groups more precisely and learn to develop successful programs for specific target areas.

Produktinformation

  • Utgivningsdatum1984-01-01
  • Mått152 x 229 x undefined mm
  • Vikt317 g
  • FormatInbunden
  • SpråkEngelska
  • Antal sidor88
  • FörlagTaylor & Francis Inc
  • ISBN9780866563079