Barclays Guide to Franchising for the Small Business
Brian D. Smith, John Stanworth
Häftad, 1991
469 kr
1 009 kr
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Brian D. Smith is an academic, author and advisor in the area of competitive strategy and has been described as the world’s leading authority on the evolution of the life sciences sector. He has 20 years of research experience at Europe’s leading business schools, has published over 300 books, papers and articles and provides strategy advice to many global companies in the pharmaceutical and medical technology sectors. He is an adjunct professor at SDA Bocconi, Milan and a visiting professor at the University of Hertfordshire, UK. This follows on from 20 years' experience in the pharma and medical device industry, first as a research chemist and then in an ascending series of marketing roles.
"If leadership in the Life science Industry has always baffled you, this book is your key to unlock its mysteries. As the lessons provided are descriptive rather than prescriptive, it provides ample "food" for reflection on what it takes to be a Leader in Lifesciences" - Jean Christophe Tellier, Chief Executive Officer, UCB "Professor Smith has collected insights into what makes healthcare different that are compelling, and they offer a unique lens through which to look at leadership and adapting to the challenges of our industry." - Louise Makin, Chief Executive Officer, BTG plc"Leadership in the Life Sciences. Nothing is more complex than human health. This makes leadership in life science so challenging and yet so rewarding. This book provides critical insights into leadership as a vital element in the mission to advance healthcare and the passion to pursue it very unique innovation" - Roland Diggelmann, former Chief Executive Officer, Roche Diagnostics"Brian Smith does a masterful job of synthesizing the hard-earned leadership experience from multiple industry veterans in an easy to access and thought provoking manner. I would bet that most, if not all, readers will be pushed to reflect on how they lead and what they might learn from those who have had learned and grown through the crucible of leading in the life science industry in the past decade" - Deborah Dunsire, Chief Executive Officer, Lundbeck
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Brian D. Smith, John Stanworth
Häftad, 1991
469 kr
Brian D Smith
Häftad, 2012
349 kr