Introduction to Market Access for Pharmaceuticals

Inbunden, Engelska, 2017

Av Mondher Toumi, France) Toumi, Mondher (Universite Claude Bernard Lyon-1

3 459 kr

Beställningsvara. Skickas inom 10-15 vardagar
Fri frakt för medlemmar vid köp för minst 249 kr.

Market access is the fourth hurdle in the drug development process and the primary driver for global income of any new drug. Without a strategy in place for pricing, showing value for effectiveness and an understanding of the target purchasers needs, the drug will fail to reach its intended market value. Introduction to Market Access for Pharmaceuticals is based on an accredited course in this area, taken from the European Market Access University Diploma (EMAUD), and is affiliated with Aix Marseille University.

Produktinformation

  • Utgivningsdatum2017-07-27
  • Mått210 x 280 x undefined mm
  • Vikt540 g
  • FormatInbunden
  • SpråkEngelska
  • Antal sidor204
  • FörlagTaylor & Francis Ltd
  • ISBN9781138457058