Innovation and Transformation

Basics, Implementation and Optimization

Häftad, Engelska, 2019

AvMartin Kaschny,Matthias Nolden

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This book discusses a six-step transformation cycle in which the tasks of innovation management – ranked according to their relevance for companies – are placed in a systematic order.

Produktinformation

Utgivningsdatum2019-01-05
Mått155 x 235 x undefined mm
FormatHäftad
SpråkEngelska
SerieManagement for Professionals
Antal sidor318
FörlagSpringer Nature Switzerland AG
ISBN9783030087210

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Prof. Dr. Martin Kaschny has held the professorship for General Business Administration since 2002, in particular SME Management and Entrepreneurship at the University of Koblenz. From 1999 to 2002 he was a management consultant at the Handwerkskammer Düsseldorf. His research interests are in the areas of innovation and ideas management.Matthias Nolden, management consultant, lecturer and book author in the field of innovation management, has worked for many years in an internationally leading technology company from creation to commercialization of new products and services. His consulting focuses are in the areas of innovation management and business development.