Del i serien Palgrave Studies in Cross-disciplinary Business Research, In Association with EuroMed Academy of Business

Innovation and Capacity Building

Cross-disciplinary Management Theories for Practical Applications

Häftad, Engelska, 2019

AvDemetris Vrontis,Yaakov Weber,Alkis Thrassou,S. M. Riad Shams,Evangelos Tsoukatos

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This book explores how contemporary organisations are abandoning conventional tactics in order to survive and grow in an incessantly shifting business landscape, analysing fundamental aspects of management, marketing and strategy from an interdisciplinary perspective.

Produktinformation

Utgivningsdatum2019-01-26
Mått148 x 210 x 18 mm
Vikt416 g
FormatHäftad
SpråkEngelska
SeriePalgrave Studies in Cross-disciplinary Business Research, In Association with EuroMed Academy of Business
Antal sidor296
FörlagSpringer Nature Switzerland AG
ISBN9783030081386

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Demetris Vrontis is a Professor and an Executive Dean at the University of Nicosia, Cyprus (EU), the Editor-in-Chief of the EuroMed Journal of Business (EMJB), and the co-President of the EuroMed Research Business Institute (EMRBI). He has published over 200 refereed articles and books.Yaakov Weber is a Professor at the College of Management Academic Studies, Israel. His publications have received more than 5000 citations and he has served in various editorial positions for leading journals. Yaakov is the founder and co-President of the EMRBI.Alkis Thrassou is a Professor at the University of Nicosia, Cyprus (EU) and is a Senior Research Fellow of the EuroMed Academy of Business (SFEMAB-EMRBI). He has published over 120 refereed articles and books.S. M. Riad Shams is a Senior Research Fellow at the Ural Federal University, Russia. He has authored many papers which have been publishedin various internationally-reputed business and management journals.Evangelos Tsoukatos teaches Management at the University of Applied Sciences, Crete, in Greece, and is adjunct faculty at the University of Nicosia, Cyprus and the Hellenic Open University. He is currently Vice President of the EMRBI.

1. Editorial Introduction; Alkis Thrassou, Yaakov Weber, Demetris Vrontis, S.M. Riad Shams, Evangelos Tsoukatos.- 2. Neuromarketing in Customer Behaviour: Customers' Diencephalic and Mid-Brain Implications in Purchase Dynamics; Lino Barbasso, Giuseppe Tardivo, Milena Viassone, Francesca Serravalle.- 3. The Role of Dynamic Entrepreneurial Capabilities and Innovation in Intergenerational Succession of Family Firms; Glykeria Karagouni.- 4. Corporate Social Responsibility and Corporate Reputation in Emerging Countries: An Analysis of the Peruvian Banking Sector; Edmundo R. Lizarzaburu and Jesús del Brío.- 5. Linking Motivational Leadership with Creativity; Alkis Thrassou, Dimosthenis Orfanos, Evangelos Tsoukatos.- 6. Innovation Performance and Development Assistance and Growth in Four South East European Member States; Spyridon Repousis and Petros Lois.- 7. The Impact of Innovation and Change Management on Employees' Performance; Demetris Vrontis, Sam El Nemar, Bernard Al Osta, Joseph Raymond Azizi.- 8. The Evolution of Marketing as an Innovative Knowledge Stream: The Evolving Role of Stakeholder Causal Scope; S. M. Riad Shams.- 9. Customer Data: Contemporary Issues of Privacy and Trust; Christos Themistocleous.- 10. Contemporary National Branding Under Complex Political Conditions: The Case of Palestine; Jilan Abdalmajid and Ioanna Papasolomou.- 11. The Role of Self-Awareness and Self-Efficacy on Career Decision Making: An Innovative Perspective; Hande Özek and Alberto Ferraris.- 12. Innovation, Creativity, New Product Development Process and the Role of Science Parks; Thanos Kriemadis.- 13. Managerial Biases in Mergers and Acquisitions; Yaakov Weber.- 14. A Dynamic Learning Perspective on Innovation Control: Balancing Freedom and Constraint; Minna Saunila and Martti Mäkimattilal.