Humanistic Tourism

Maria Della Lucia is Associate Professor of Tourism and Business Management at the University of Trento, Italy. Her main areas of research, teaching, and training include local development and sustainability, destination management and governance, culture-led regeneration, creative cities and creative tourism, digital and social media marketing, and economic impact analysis as investment decision-making tools. She has published her research in prominent journals.Ernestina Giudici is a retired Full Professor of Management and Business Communication at the University of Cagliari, Italy. Her main areas of research include business communication, storytelling and digital storytelling, humanistic management and integrity, corruption, ethical sustainable development, sustainability, and neurotourism. She is part of the managing team of the International Humanistic Management Association and has published widely in various prestigious journals.

• 1. Humanistic Tourism: Exploring Old and New Tourism Challenges from a Humanistic Perspective Part I: Criticism and Ethical Value in Tourism2. The Truths About Conventional Tourism and its Scientism: A Humanistic Critique3. Voluntourism, Humanistic Management and Relational Goods4. Humanistic Tourism through the Mayan Train Megaproject: A New Narrative for Tourism Development in the Yucatán Peninsula5. Ethical Value Propositions in Branding a Rural Community 6. Service Delivery and Employee Turnover: The Importance of Work-Life BalancePart II: Innovating Education, Training and Experiences in Tourism7. Tourism Education from a Humanistic Perspective: Anthropological Inspirations8. Humanistic Management Training: An Explorative Study on Erasmus Students’ Intercultural Sensitivity 9. A New Entrepreneurial Training Model: The "Win-Win UNESCO Experience"10. The Humanistic Supervisor 11. Natural History Museums and Sustainable Development: The Role of Education for Humanistic Tourism12. How Museums Can Contribute to Collective Well-Being: The Role of an "Augmented" Video GuidePart III: Conclusion13. Reshaping Tourism: Advances and Open Issues

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