Focused Interview

Häftad, Engelska, 1990

Av Robert K. Merton, Robert King Merton, Patricia L. Kendall, Marjorie Fiske

269 kr

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The 1956 edition of this book may be regarded as seminal within sociology, spawning a whole field of qualitative opinion research that has continued to evolve through half a century of inquiry. This is a reissue of the book, with a new preface by Merton, a select bibliography of writings on the focused interview and focus group research, and a new introduction that traces the diffusion of Merton's technique from sociology to other fields, including history, psychology, mass media and marketing research.

Produktinformation

  • Utgivningsdatum1990-05-01
  • Mått140 x 216 x 15 mm
  • Vikt253 g
  • FormatHäftad
  • SpråkEngelska
  • Antal sidor200
  • Upplaga90002
  • FörlagSimon & Schuster
  • ISBN9780029209868