Engaging Audiences

BRUCE McOCNACHIE is Professor and Chair of Theatre Arts and Performance Studies, University of Pittsburgh, USA.

• Introduction General Cognition for Theatre Audiences Social Cognition in Spectating Cultural Cognition in History Epilogue: Writing Cognitive Audience Histories

'Armed with a deep knowledge of the history of spectatorship, McConachie constructively engages with the recent findings of cognitive scientists to challenge fundamental assumptions about how and why we view and recall theatrical events. The result is a thoughtful, readable, and provocative work with important implications for critical theory, historiography, and production.' - John Emigh, Professor of Theatre, Speech, and Dance and of English, Brown University 'Engaging Audiences provides a major synthesis of theatre/performance and cognitive studies. McConachie finds just the right balance between scientific details and theatrical examples.' - Philosophy and Literature 'In its formidable combination of clarity, engagement, and rigour, it present[s] a persuasive case that theatre and performance studies should pay more attention to the workings of the mind...A landmark in both theatre history and theories of audience reception.' - Theatre Research International