E-Commerce

Fundamentals and Applications

Häftad, Engelska, 2001

AvHenry Chan,Raymond Lee,Tharam Dillon,Elizabeth Chang,Chan

999 kr

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A comprehensive introduction to the underlying technologies of e-commerceThis book explores the full range of technologies, protocols, and techniques necessary for building successful e-commerce sites. The authors begin with an overview of the Internet and the Web, then quickly move on to explain server-side programming techniques, cryptography and Internet security, and how to take advantage of leading-edge technologies such as mobile agents, WAP, XML, and data mining tools. Placing this technical know-how in business context, the authors then walk readers through actual e-commerce applications, from Internet payment systems to Web advertising and publishing. A running case study depicting a Virtual Book Store (VBS), step-by-step programming exercises, and real-world examples round out this highly practical, easily accessible guide.

Produktinformation

Utgivningsdatum2001-11-20
Mått192 x 237 x 28 mm
Vikt936 g
FormatHäftad
SpråkEngelska
Antal sidor512
FörlagJohn Wiley & Sons Inc
ISBN9780471493037

Tillhör följande kategorier

Preface. Introduction. PART I: TECHNOLOGIES (fundamentals). Internet and world wide web. Client-side programming. Server-side programming I: servlet fundamentals. Server-side programming II: database connectivity. Server-side programming III: session tracking. Basic cryptography for enabling e-commerce. Internet security. Advanced technologies for e-commerce. PART 2: APPLICATIONS. Internet payment systems. Consumer-oriented e-commerce. Business-oriented e-commerce. E-service. Web advertising and web publishing. Step-by-Step Exercises for Building the VBS. Index.

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