Digital Transformation and Innovation in Organizations

Antonia Teran-Bustamante is Professor at the School of Economics and Business Administration at Universidad Panamericana, Mexico and member of the Mexican National System of Researchers by SECIHTI.Marisol Velázquez Salazar is Professor and Associate Dean of Research at the School of Economics and Business Administration at Universidad Panamericana, Mexico and member of the Mexican National System of Researchers by SECIHTI

• Chapter 1. INTRODUCTION.- SECTION 1: MANAGEMENT THEORY AND ECONOMICS (2 CHAPTERS).- Chapter 2. INDUSTRIAL REVOLUTION AND INNOVATION EVOLUTION: ANALYZING THE PAST TO ENVISION THE FUTURE.- Bilal Azfal, Xiaoni Li and Ana Beatriz Hernández-Lara.- Chapter 3. TOWARDS FAIR FUTURES? DIGITAL TRANSFORMATION AND INCOME DISPARITIES IN THE ERA OF INDUSTRY 5.0.- Paolo Morganti - Rosa Carolina Valdés.- SECTION 2: ORGANIZATIONAL CULTURE, GOVERNANCE AND ORGANIZATION IN THE COMPANY (3 CHAPTERS).- Chapter 4. NAVIGATING DIGITAL TRANSFORMATION: THE ROLE OF CULTURE AND HUMAN IDENTITY IN SHAPING THE FUTURE.- Liliana Magaña López.- Chapter 5. VALUE OF DATA IN ORGANIZATIONS: AN APPROACH THROUGH ENTERPRISE ARCHITECTURE.- Ana Laura Guerrero, Guadalupe Calderón, Alejandro Méndez and Ricardo Melgoza.- Chapter 6. INNOVATING TALENT MANAGEMENT: COMMUNICATION STRATEGIES FOR ENGAGING GENERATION Z IN DIGITAL ERA ORGANIZATIONS.- Laura Sosa Cabiedes, José Luis López Aguirre, Selena López Arce.- SECTION 3. BUSINESS MANAGEMENT AND ETHICS (8 CHAPTERS).- Chapter 7. IMPLICATIONS OF DIGITAL TRANSFORMATION ON ORGANIZATIONAL CULTURE IN A HIGHER EDUCATION INSTITUTION.- Claudia Fabiola Ortega-Barba, Sara Elvira Galbán-Lozano and Mónica del Carmen Meza-Mejía.- Chapter 8. SUSTAINABLE AND VIABLE ADOPTION OF NEW TECHNOLOGIES IN ENTERPRISES.- Chapter 9. Digital transformation in Colombian Business. Realities and challenges towards revolution 5.- Chapter 10. INTERSECTION OF BANKING, SOCIAL WELFARE AND DIGITAL TRANSFORMATION: THE MEXICAN CASE.- Antonia Teran-Bustamante, Carlos González-Rosano and Salvador Rivas-Aceves.- Chapter 11. THE IMPACT OF SOCIALLY RESPONSIBLE MEDICAL TOURISM FIRMS ON DIGITAL CONSUMER BEHAVIOR.- Chapter 12. IMPLEMENTATION OF DIGITAL RESOURCES BY COMPANIES IN THREE STRATEGIC SECTORS IN JALISCO, MEXICO FOLLOWING THE SLOWDOWN IN DEMAND IN RESPONSE TO THE COVID-19 PANDEMIC.- Chapter 13. BUSINESS ETHICS AS A COMPETITIVE ADVANTAGE IN THE ERA OF DIGITAL TECHNOLOGIES.- Chapter 14. DIGITALIZATION AND FINANCIAL INCLUSION IN THE ERA OF NEW TECHNOLOGIES.