Competitive Intelligence

Häftad, Engelska, 2001

AvC. West

729 kr

Beställningsvara. Skickas inom 10-15 vardagar. Fri frakt för medlemmar vid köp för minst 249 kr.

Finns i fler format (1)

Inbunden

1 439 kr

Skickas inom 10-15 vardagar

Christopher West, an expert in the field, shows you how to collect, analyse and use competitive intelligence from a variety of sources, including the internet, and change your competitive strategy accordingly.

Produktinformation

Utgivningsdatum2001-09-19
Mått155 x 235 x 15 mm
Vikt394 g
FormatHäftad
SpråkEngelska
Antal sidor236
Upplaga1001
FörlagPalgrave Macmillan
ISBN9781349418527

Tillhör följande kategorier

Competition Intelligence The Development of Competitive Intelligence Framework for Competitive Analysis Overview of Sources of Intelligence Secondary Sources of Intelligence Intelligence on the Internet Primary Intelligence Collection Techniques Market Research as a Source of Competitive Intelligence Analysis Verifying Intelligence Competitive Intelligence Resources The Intelligence Brief Controlling the Intelligence Collection Process Legal Factors and Ethical Guidelines Processing and Distributing Intelligence Measuring CI Effectiveness Counter Intelligence Deception and Misinformation Appendix: The Competitive Intelligence Checklist