A very human approach to the topic of leadership and all the more readable for it - Robert Senior, CEO EMEA of Saatchi and SaatchiFull of seriously good leadership wisdom - a must read for those who aspire to greatness - Richard Koch, bestselling author of The 80/20 PrincipleOne of the most stimulating books to read on leadership. Everyone can be a leader who has focus, passion and caring - Philip Kotler, Professor of International Marketing at the Kellogg School of ManagementA very practical guide to excellence in leadership. Read it all or dip in - either way it will be time well spent! - Jon Moulton, Chairman, Better CapitalYou simply must read this book - easily applied lessons, with guaranteed results - Philippa Snare, CMO, MicrosoftA world class leadership book for people and avatars alike - Philip Rosedale, Founder, Second LifeThe wisdom in this book will, if adopted, enable you and your team to get world class results - Sir Stuart Rose, Chairman, Ocado and former CEO, Marks and SpencerThis wonderfully wise and insightful book is loaded with practical, thought-provoking ideas on leadership that can profoundly affect your life - Brian Tracy, bestselling author of How the Best Leaders Lead and Eat That Frog!