David Cleden is a senior project manager, bid writer and consultant with more than 25 years' experience in the public services IT sector. In addition to writing bids and successfully delivering complex projects for a wide range of commercial clients, he writes widely on a variety of business-related issues. David's previous book, Managing Project Uncertainty, was the first title in the Gower series on Advances in Project Management.

• Chapter 1 Zen and the Art of Bid Writing; Chapter 2 The Anatomy of a Bid; Chapter 3 Planning to Win; Chapter 4 Analysing the Requirements in Depth; Chapter 5 Developing the Bid; Chapter 6 Establishing the Project Framework; Chapter 7 Estimation Methods; Chapter 8 Realistic Costing and Pricing; Chapter 9 A Structured Approach to Writing the Bid; Chapter 10 Getting the Message Across; Chapter 11 The Management Solution; Chapter 12 Quality Control; Chapter 13 The Transition to a Project;

'Bid Writing for Project Managers is an excellent introduction to the process of writing a competitive bid or proposal for new business...full of good sense delivered in an easy, persuasive and authoritative style. You feel that the author (David Cleden) is a master of the craft about which he writes, rather than a self-professed business guru writing in his ivory tower about how he thinks things ought to be. I would recommend Bid Writing for Project Managers to anyone who has the unenviable responsibility of managing preparation of a bid, and to all project managers who are required to contribute to a proposal, especially if they're likely to be tasked with delivering the project when the bid is won!' - Mark Pillatt, Senior Project Manager, WTG Technologies Limited 'An insightful study into how a disciplined approach to bid writing will not only prevent project failure, but will dramatically increase the likelihood of project success.' - Lee Hendricks, Sales and Marketing Director, SunGard Public Sector

David Cleden is a senior project manager, bid writer and consultant with more than 25 years' experience in the public services IT sector. In addition to writing bids and successfully delivering complex projects for a wide range of commercial clients, he writes widely on a variety of business-related issues. David's previous book, Managing Project Uncertainty, was the first title in the Gower series on Advances in Project Management.

• Chapter 1 Zen and the Art of Bid Writing; Chapter 2 The Anatomy of a Bid; Chapter 3 Planning to Win; Chapter 4 Analysing the Requirements in Depth; Chapter 5 Developing the Bid; Chapter 6 Establishing the Project Framework; Chapter 7 Estimation Methods; Chapter 8 Realistic Costing and Pricing; Chapter 9 A Structured Approach to Writing the Bid; Chapter 10 Getting the Message Across; Chapter 11 The Management Solution; Chapter 12 Quality Control; Chapter 13 The Transition to a Project;

'Bid Writing for Project Managers is an excellent introduction to the process of writing a competitive bid or proposal for new business...full of good sense delivered in an easy, persuasive and authoritative style. You feel that the author (David Cleden) is a master of the craft about which he writes, rather than a self-professed business guru writing in his ivory tower about how he thinks things ought to be. I would recommend Bid Writing for Project Managers to anyone who has the unenviable responsibility of managing preparation of a bid, and to all project managers who are required to contribute to a proposal, especially if they're likely to be tasked with delivering the project when the bid is won!' - Mark Pillatt, Senior Project Manager, WTG Technologies Limited 'An insightful study into how a disciplined approach to bid writing will not only prevent project failure, but will dramatically increase the likelihood of project success.' - Lee Hendricks, Sales and Marketing Director, SunGard Public Sector

David Cleden is a senior project manager, bid writer and consultant with more than 25 years' experience in the public services IT sector. In addition to writing bids and successfully delivering complex projects for a wide range of commercial clients, he writes widely on a variety of business-related issues. David's previous book, Managing Project Uncertainty, was the first title in the Gower series on Advances in Project Management.

• Chapter 1 Zen and the Art of Bid Writing; Chapter 2 The Anatomy of a Bid; Chapter 3 Planning to Win; Chapter 4 Analysing the Requirements in Depth; Chapter 5 Developing the Bid; Chapter 6 Establishing the Project Framework; Chapter 7 Estimation Methods; Chapter 8 Realistic Costing and Pricing; Chapter 9 A Structured Approach to Writing the Bid; Chapter 10 Getting the Message Across; Chapter 11 The Management Solution; Chapter 12 Quality Control; Chapter 13 The Transition to a Project;

'Bid Writing for Project Managers is an excellent introduction to the process of writing a competitive bid or proposal for new business...full of good sense delivered in an easy, persuasive and authoritative style. You feel that the author (David Cleden) is a master of the craft about which he writes, rather than a self-professed business guru writing in his ivory tower about how he thinks things ought to be. I would recommend Bid Writing for Project Managers to anyone who has the unenviable responsibility of managing preparation of a bid, and to all project managers who are required to contribute to a proposal, especially if they're likely to be tasked with delivering the project when the bid is won!' - Mark Pillatt, Senior Project Manager, WTG Technologies Limited 'An insightful study into how a disciplined approach to bid writing will not only prevent project failure, but will dramatically increase the likelihood of project success.' - Lee Hendricks, Sales and Marketing Director, SunGard Public Sector