Author 101

Rick Frishman, Publisher at Morgan James Publishing in New York and founder of Planned Television Arts (now called Media Connect), has been one of the leading book publicists in America for over 37 years.Rick works with many of the top book editors, literary agents, and publishers in America, including Simon and Schuster, Harper Collins and Random House.He has worked with bestselling authors such as Mitch Albom, Bill Moyers, Stephen King, Caroline Kennedy, Howard Stern, President Jimmy Carter, Sophia Loren, Smokey Robinson, Nelson DeMille, Salmon Rushdie, John Grisham, Yogi Berra, Henry Kissinger, Jack Canfield, Alan Dershowitz, Arnold Palmer, Jackie Collins, Whoopi Goldberg, Gov. Mario Cuomo, and Senator John Glenn.Rick has also appeared on hundreds of radio shows and more than a dozen TV shows nationwide, including Oprah, Fox News and Bloomberg TV. He has also been featured in the New York Times, Wall Street Journal, Associated Press, Selling Power Magazine, New York Post, and scores of other publications.He has appeared on stage with notables such as Sir Richard Branson, The Dalai Lama, T. Harv Eker, Jack Canfield, Mark Victor Hansen, Tony Hsieh, David Bach, Brian Tracy, Zig Ziglar and Brendon Burchard.Rick is the coauthor of sixteen books, including national bestsellers "Guerrilla Publicity", "Where’s Your Wow", "Guerrilla Marketing for Writers", "The Expert Success Solution", and "250 Rules of Business". Also, "Networking Magic" 2nd Edition.Robyn Spizman is one of the leading how-to, book-writing and gift experts in the country and a New York Times Bestselling author. A well-known seasoned media personality, Robyn has appeared often on television including repeatedly on the Today Show making holidays and special occasions memorable. With over three decades of publishing successes and an expert publicist, she has written and co-authored dozens of books including the "Author 101" and "Where’s Your Wow" with Rick Frishman. She also teamed up with Tory Johnson and wrote books including "Take This Book To Work," and "Don't Give Up, Don't Ever Give Up" based on the famous speech by Jimmy Valvano with her son, Justin Spizman, helping to raise money for the V Foundation for cancer research. Robyn also authored "Make It Memorable","The Thank You Book", and "When Words Matter Most". Robyn’s timely gift-giving tips and consumer suggestions have been heard around the country repeatedly on NBC's Today Show, CNN, MSNBC, CNNfn, Talk Back Live, Good Day New York, New York One, & numerous ABC, NBC, CBS and Fox affiliate stations. Her creative advice and books have been featured extensively in print media including The New York Times, USA Today, USA Weekend, Women's Day, Ladies' Home Journal, Parade Magazine, Family Circle, Redbook, Cosmopolitan, Delta's Sky Magazine, Cosmo Girl, Parents Magazine, Better Homes and Gardens, Entrepreneur, Southern Living, Parade Magazine and many other media outlets over the years. Nominated for a Book for a Better Life Award, The USA Today Family Channel Award as well as Georgia's Author Of The Year, Business To Business Magazine named Robyn one of Atlanta's leading women and a Diva of Atlanta’s business world. A popular keynote speaker, she has entertained audiences across the country with passionate and lively presentations on a variety of topics including the topic of giving and making a difference and other timely ideas.

• Chapter 1 So What Are You Getting Into?Chapter 2 Getting StartedChapter 3 The Big IdeaChapter 4 Does a Market Exist?Chapter 5 Creating an Award Winning Proposal Chapter 6 Planning and OutliningChapter 7 ResearchChapter 8 Getting OrganizedChapter 9 WritingChapter 10 Making It SpecialChapter 11 Collaboration: How It WorksChapter 12 Collaboration: The Legal Implications Chapter 13 Tips: The Top TwentyChapter 14 Mistakes: The Top TwentyChapter 15 Summing Up

“If you want to be a bestselling author, you need smart advice from top experts like Rick Frishman and Robyn Spizman. Author 101: The Insider's Guide to Publishing From Proposal to Bestseller is filled with the keys to your success. Buy this book and put it to use today. You just might be sitting on the next bestseller!” -- Ken Blanchard, New York Times bestselling author, "The One Minute Manager"“Nobody knows how to publicize books better than Rick Frishman and Robyn Freedman Spizman. This terrific, information-packed book could be your ticket the bestseller list.” -- Mark Victor Hansen, Co-creator of the "Chicken Soup for the Soul" series“A wealth of advice for every aspiring author determined to make their masterpiece stand out above the rest. Even after many years in this industry there's something new to be learned Author 101: The Insider's Guide to Publishing From Proposal to Bestseller is a gold mine for those on both sides of the publishing door.” -- Grace Freedson, Literary agent“Author 101: The Insider's Guide to Publishing From Proposal to Bestseller" is loaded with inside information compiled by two experts and tons of publishing pros. A must for anyone who wants to get a book published.” -- Pamela K. Brodowsky, President International Literary Arts, coauthor of the "Staying Sane" series“Where was this fabulous book when I had to write my first proposal? Finally, a straightforward guide that tells you exactly what to do, and why.” -- Bill Catlette, coauthor "Contented Cows Give Better Milk".“I can't think of any better source of the latest ‘how-to’s’ in the book proposal world. Your guides are masters—they've worn the hats of author and publicist and work closely with the major publishers. In your hands is the book that will shape the ideal proposal to sell your work.” -- Judith Briles, author of "The Confidence Factor"“Indispensable! The new bible on how to write book proposals. The clearest and most comprehensive book on book proposals. Does everything short of writing proposals for you!” -- Jack O'Dwyer, Editor-in-Chief. O'Dwyer PR publications“Rick and Robyn have created the clearest and most comprehensive book on book proposals. This book is extraordinary, and if you are an author, or aspiring to be one, this book is for you!” -- Peggy McCall, author of "The 8 Proven Secrets to SMART Success"“Now you can stop toying with the idea of writing a bestseller—just get this book and follow it like a treasured recipe. Rick and Robyn have gathered the experts, cracked the code, and have brilliantly revealed all of the important secrets, tips and shortcuts in this book. If you're an author, this book is indispensable. Get it, read it, follow it.” -- Randy Gilbert, Founder of InsideSuccessRadio.com and cofounder of BestSellerU.com“If you want to write a successful nonfiction book, you have to have a great platform. Rick and Robyn have done an amazing job of compiling one of the best books around on building a successful platform for your book.” -- Alex Carroll, Bestselling author and founder of www.RadioPublicity.com“Rick and Robyn's Author 101 book answers the pertinent questions that all writers and publishers need to know to travel the road to success.” -- Jerrold Jenkins www.bookpublishing.com“Rick and Robyn are the masters at teaching authors how to be SUCCESSFUL AUTHORS. Read this book and learn from the best.” -- Robin Sharma, Professional speaker and author of "The Monk Who Sold His Ferrari"“Author 101: The Insider's Guide to Publishing From Proposal to Bestseller" is what every aspiring author needs: a practical, easy-to-follow information-packed guide.” -- Steven Schragis, President of the Learning Annex“If you want to become a published author, the first step is buying Rick and Robyn's book. Loaded with practical, easy-to-follow insider advice. . .Highly recommended!” -- Lloyd J. Jassin, Publishing attorney and author.“Rick and Robyn show you how to get your foot in the door… Just as importantly, they tell you what not to do. This book should be on the desk of every aspiring writer.” -- Marion Gropen, Gropen Associates, Inc.