"Very impressive ... a clearly presented and well thought out study... All social movement scholars will find something of relevance and interest to them in this book." - Nick Crossley, Social Movement Studies. "There are many of us who want to ensure that the British people never again allow a British Prime Minister to get away with what Tony Blair got away with. This book shows what some of us did wrong." - John Sloboda, Times Higher Education. "The authors ... skilfully combine different methods in their research ... written using easily understood language and supplied with attention-grabbing factual material." - Volodymyr Lysenko, Information, Communication & Society.