Thomas H. Davenport is the President's Distinguished Chair at Babson College, a research fellow at the MIT Center for Digital Business, and the author, coauthor, or editor of thirteen books. Jeanne G. Harris is Executive Research Fellow and a senior executive at Accenture's Institute for High Performance in Chicago. Robert Morison has been leading business research in professional services firms for over twenty years and is a coauthor of Workforce Crisis.

• Table of Contents Preface and Acknowledgements Chapter 1 What It Means to Put Analytics to Work Part 1 The Analytical DELTA Chapter 2 Data Chapter 3 Enterprise Chapter 4 Leadership Chapter 5 Targets Chapter 6 Analysts Part 2 Staying Analytical Chapter 7 Embedding Analytics in Business Processes Chapter 8 Build an Analytical Culture Chapter 9 Review Comprehensively Chapter 10 The Analytical Journey: Meeting Challenges Along the Way Chapter 11 Toward More Analytical Decisions and Better Results Appendix The DELTA Journey

"Harvard Business School Press, Davenport in particular, has produced some excellent books on competitive analytics and the like, with good case studies..." - ZD Net

Thomas H. Davenport is the President's Distinguished Chair at Babson College, a research fellow at the MIT Center for Digital Business, and the author, coauthor, or editor of thirteen books. Jeanne G. Harris is Executive Research Fellow and a senior executive at Accenture's Institute for High Performance in Chicago. Robert Morison has been leading business research in professional services firms for over twenty years and is a coauthor of Workforce Crisis.

• Table of Contents Preface and Acknowledgements Chapter 1 What It Means to Put Analytics to Work Part 1 The Analytical DELTA Chapter 2 Data Chapter 3 Enterprise Chapter 4 Leadership Chapter 5 Targets Chapter 6 Analysts Part 2 Staying Analytical Chapter 7 Embedding Analytics in Business Processes Chapter 8 Build an Analytical Culture Chapter 9 Review Comprehensively Chapter 10 The Analytical Journey: Meeting Challenges Along the Way Chapter 11 Toward More Analytical Decisions and Better Results Appendix The DELTA Journey

"Harvard Business School Press, Davenport in particular, has produced some excellent books on competitive analytics and the like, with good case studies..." - ZD Net

Thomas H. Davenport is the President's Distinguished Chair at Babson College, a research fellow at the MIT Center for Digital Business, and the author, coauthor, or editor of thirteen books. Jeanne G. Harris is Executive Research Fellow and a senior executive at Accenture's Institute for High Performance in Chicago. Robert Morison has been leading business research in professional services firms for over twenty years and is a coauthor of Workforce Crisis.

• Table of Contents Preface and Acknowledgements Chapter 1 What It Means to Put Analytics to Work Part 1 The Analytical DELTA Chapter 2 Data Chapter 3 Enterprise Chapter 4 Leadership Chapter 5 Targets Chapter 6 Analysts Part 2 Staying Analytical Chapter 7 Embedding Analytics in Business Processes Chapter 8 Build an Analytical Culture Chapter 9 Review Comprehensively Chapter 10 The Analytical Journey: Meeting Challenges Along the Way Chapter 11 Toward More Analytical Decisions and Better Results Appendix The DELTA Journey

"Harvard Business School Press, Davenport in particular, has produced some excellent books on competitive analytics and the like, with good case studies..." - ZD Net