Routledge Frontiers in the Development of International Business, Management and Marketing - Böcker

Business Models and Firm Internationalisation

Value in Marketing

Retrospective and Perspective Stance

Economic Transition and International Business

Managing Through Change and Crises in the Global Economy

Cross-cultural Challenges in International Management

Cross-cultural Challenges in International Management

Open Internationalization Strategy

Open Internationalization Strategy

Covid-19 and International Business

Change of Era

Covid-19 and International Business

Change of Era

Consumer Culture Theory in Asia

History and Contemporary Issues

Consumer Culture Theory in Asia

History and Contemporary Issues

Economic Transition and International Business

Managing Through Change and Crises in the Global Economy

Business Models and Firm Internationalisation

Philosophy of Marketing

The New Realist Approach

Philosophy of Marketing

The New Realist Approach

Value in Marketing

Retrospective and Perspective Stance

Reconfiguration of Business Models and Ecosystems

Decoupling and Resilience

Reconfiguration of Business Models and Ecosystems

Decoupling and Resilience

Virtual Teams Across National Borders

Virtual Teams Across National Borders

Firm Internationalization

Intangible Resources and Development

Firm Internationalization

Intangible Resources and Development

Managerial Relationships and SMEs Internationalization

Un-weaving the Fabric of Business Performance

Managerial Relationships and SMEs Internationalization

Un-weaving the Fabric of Business Performance

Internationalization and Organizations

Challenges and Prospects

Internationalization and Organizations

Challenges and Prospects

Values in Contemporary International Business