Del i serien Practical Guides for Librarians

Writing Effectively in Print and on the Web

A Practical Guide for Librarians

Häftad, Engelska, 2017

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The written word is our primary tool for communication – with colleagues, administrators, stakeholders, and users. Poor use of words can lead to misunderstandings and inefficiencies. Writing effectively will help you be a stronger colleague, manager, and librarian. In this book, you will learn how to:Define your audience and your primary messagesSimplify your writing so that it is succinct and understandableStructure your written content so that it is most usable and accessible to your audienceApproach different forms of writing in a way that is most effective to getting your message acrossEstablish a voice and tone that reflects the identity of your organization and yourself as a professionalThe book covers writing for both print and Web-based publications and is aimed at all types of libraries.

Produktinformation

Utgivningsdatum2017-01-05
Mått213 x 280 x 10 mm
Vikt503 g
FormatHäftad
SpråkEngelska
SeriePractical Guides for Librarians
Antal sidor178
FörlagBloomsbury Publishing Plc
ISBN9781442278851

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DedicationList of TablesPrefaceAcknowledgmentsChapter 1. Why Good Writing MattersChapter 2. Knowing Your ReadersChapter 3. Defining Your Message and PurposeChapter 4. Keeping It SimpleChapter 5. Using Authentic and Active VoiceChapter 6. Writing Titles and HeadingsChapter 7. Using Lists and TablesChapter 8. Writing Information and InstructionsChapter 9. Writing FormsChapter 10. Writing for the WebChapter 11. Writing for Emails and Other Messaging SystemsChapter 12. Implementing Voice and ToneChapter 13. Formatting Your ContentChapter 14. Refining Your ProcessIndexAbout the Author