Action Research for Professional Selling
Peter McDonnell, Jean McNiff, Peter Mcdonnell, Jean Mcniff
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Written for practitioners involved in higher degree courses and professional development programmes, and students undertaking methods courses, this book includes guidance on how to:
The book contains excerpts taken from action research projects in a range of settings and presents exercises to help you develop successful written accounts of your research.
Writing and Doing Action Research is an essential text for anyone working with action research, providing vital guidance on the preparation and production of texts, how this type of work is assessed and enabling you to get the best results from your research.