Winning Resumes

ROBIN RYAN is the bestselling author of 60 Seconds & You're Hired!, Winning Cover Letters, and What to Do with the Rest of Your Life. She has appeared on 700 TV and radio shows, including NBC Nightly News and Oprah, as well as in most major magazines and newspapers, including USA Today, The Wall Street Journal, Money, and BusinessWeek. She has also been a Seattle Times career columnist for nearly six years.

• Acknowledgements 13Chapter 1 Beat the Competition with the Goldmining Technique 15Success Series 17Only One Purpose 17Real Facts about Resumes and Employers 18Market-Tested Resumes that Landed Jobs 19Only 15 Seconds to Sell You 19You’re Now in the Advertising Business 20Chapter 2 Big Mistakes Hiring Managers Say To Avoid 21Common Resume Errors 211 Lying Can Ruin Your Career 212 Spelling Killers 243 Being General Just Won’t Cut it 254 Employers Scan. Not Read 275 You Just Haven’t Got it or You forget to Mention it 286 Too Much is Too Much 297 Drop Useless Stuff 308 Not Paying Attention to How it all Looks 329 Missing Important Parts 3510 Not Targeting the Right Position 3611 Job-Hopping Is still a Bugaboo 3812 Relying on Technology 3913 No Cover Letter 4114 Fancy Designs Don’t Always Impress 4215 References Can Sink Your Sink Fast 4216 Gimmicks 43The Formula for the Perfect Resume 44Chapter 3 Vital Resume Components and Format Styles 45Resume Format 46Chronological 46Sample Resume – Computer Programmer 47Combination 52Sample Resume - Hospital/Managed Care Administration 53Resume Components 55Chapter 4 The Goldmining Technique 57Step One 58Step Two 58Step Three 59Step Four 59Step Five 60Step Six 60Step Seven 60Chapter 5 Selling You 63Goldmining Technique Resumes 63Scott Purchaer’s Success Story 63Cindy Pharmacist’s Success Story 70Evelyn Counselor’s Success Story 75Tracy Program Manager’s Success Story 80Craig Educator’s Success Story 84Summary 91Chapter 6 Proven Resume Successes 93Similar Jobs 94Human Resource Manager 96Credit Manager 97Manufacturer’s Engineer 98Executive Assistant 100Facilities Management 101Customer Service Manager 102Management Position in Information Technology 103Public Relations/Marketing Director 104Legal Administrator/Secretary 106Advertising Creative Director 107Television Producer 108Telecommunications Management 109Director of Office Administrative Services 110Trainer 112Project Manager 114Loan Processor 115Writer/Reporter 116Finance Manager/Financial Analyst 118Sales Account Manager 120Property Manager 121Marketing Director 122Payroll Manager 124Buyer 126Insurance Claims Manager 128Promotions 129Store Manager 130Accounting Supervisor 131Software Engineer 132Director of Managed Healthcare 134Chapter 7 Special Circumstances: No College Degree, Employment Gaps, Changing Careers, Military to Civilian, Volunteers, Reentry, Relocation, Consultants, CV (Curriculum VITAE) 137No College Degree 137Director of Technology 139Employment Gaps 140Finance Manager 142Health Club Management 143Flight Attendant 144Changing Careers 145Claims Adjuster/Appraiser 148Position in Child and Family Advocacy 149Public Relations Account Executive 150Position in Emergency Management 152Educational Technology Program Manager 153Power Marketer 155Volunteer/Reentry 157Fundraiser 158Program Coordinator 159Relocation 160Position in Sales and Advertising 162Consultants 163Consultant for ISO 9001:2000 Quality Management Systems 164Management Consultant – Wireless Telecom Industry 165General Manager for a Manufacturing Company 167Management Consultant 168Curriculum Vitae (CV) 169Target the Curriculum Vitae to the Reader 169The CV’s Preferred Writing Style 170Research Scientist 173Doctor of Chiropractic 175Chapter 8 New College Graduate Resumes: Undergraduate and Advanced Degrees 177Undergraduates 177GPAs 179Note All Experience 180Retail Sales Associate 181Events Planner 182Unique Approaches to Standing Out in Competitive Fields 184Elementary Teaching Position and/or Reading Specialist 188Advanced Degrees, MBAs, Lawyers, etc 191Attorney 192Program Manager 193Chapter 9 Executive Resumes: CEO, VP, CFO, COO, GM, President, and Other Senior Executives 195What Goldmining Did for Michael Money 200Chief Financial Officer 202CEO 205Vice President – Aviation Company 207Chief Operating Officer 209General Manager 210CEO 211CEO 213Chief Executive/Operating Officer 215Vice President Finance/Treasurer 216Chief of Operations 217Vice President or Director of Manufacturing 218Chief of Manufacturing Operations 219Shopping Center Manager 220Vice President of Business Development 221More Tips for Executives 222Chapter 10 Resumes for the Electronic World: Internet, Email, Fax, and Scanning 225Internet Resumes 226Multimedia Product Manager 228Job Search Tips for Using the Internet 230Email an Extended Summary of Qualifications 232Scanning 234Resume with Keywords Section 236Faxing 238Chapter 11 Creating Your Resume 239The One-Page Resume 239The Strategic Advantage of Using a One-Page Resume 240Select the Correct Format Style for You 242Chronological 242Combination 243Functional 244Let’s Write 245Step One 245Step Two 245Step Three 246Step Four 246Step Five 248Step Six 248Step Seven 249Formatting and Layout Guidelines 250References 251What to Do about Bad References, No References, or Not Wanting Employers to Call Your Current Boss 252Printing, Paper, and Envelopes That Send an Influential Message 255Chapter 12 Helpful Resources 257Skill Areas 258Action Verbs 260Transferable Skills 264Chapter 13 The Path to Success 271Risk 272Dream Big 272See Your Value 272Act 273Focus 273Persevere 273Commit 274More Career Help Available 275Index 277About Robin Ryan, Author, National Speaker, and Career Coach 287