What is e-business?

How the Internet Transforms Organizations

Häftad, Engelska, 2006

Av Feng Li

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Based on fifteen years’ experience teaching e-Business modules, Feng Li takes the reader through the vast range of topics and issues surrounding e-business. This much-needed new text gives business and technology students the integrated framework they need to interpret conflicting and rapidly changing business phenomena. A coherent introduction to e-business. Features case studies of the transformation of various industries, including banking, the music industry, e-tailing, the telecoms industry, and e-public services. Discusses emerging issues such as privacy, security, identity and presence in the cyber world, Internet marketing, legal, regulatory, social and political issues. Supported by online lecturer and student resources, available soon.

Produktinformation

Utgivningsdatum2006-08-18
Mått171 x 246 x 19 mm
Vikt463 g
FormatHäftad
SpråkEngelska
Antal sidor264
FörlagJohn Wiley and Sons Ltd
ISBN9781405125581

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Preface xiiiAcknowledgements xvii1 Introduction 12 What Is E-Business and Does It Still Matter? 8Part I The New E-Business Environment 253 The ‘ICT Revolution’ and the Information Economy 294 The Network Economy: New Rules of the Game 525 How the Internet Redefines Organizational Boundaries: A Transaction Cost Analysis 66Part II Emerging Strategies and Business Models in the Network Economy 796 New Strategies for the Network Economy: Web Strategy, Business Unbundling and Virtual Organizations 837 Managing Disruptive Strategic Innovations in the New Economy 1028 Strategic Reorientations in the Network Economy: From Products and Services to Solutions and Experiences 1199 Emerging E-Business Models in the Network Economy 133Part III Organizational Innovations through Information and Communications Technologies (ICTs) 14710 Structural Innovations and Emerging Forms of Organization 15111 Process Innovations: Beyond Business Process Reengineering 17112 New Work Organization and New Ways of Working: From Teleworking to Virtual Teams 18313 Inter-Organizational Innovations through Inter-Organizational Information Systems 19714 Conclusions and Emerging Issues 212Appendix I Developing a Launch-Ready E-Business Plan: Putting Theory into Practice (Assignment I) 225Appendix II Developing an Online E-Business Resource Portal: Who is Who in E-Business (Assignment 2) 228Appendix III Developing an E-Business Resource Portal and Online Forum: E-Business Wikipedia (Assignment 3) 231Bibliography 233Index 241

"This book provides a comprehensive roadmap that helps to understand the complicated and multi-faceted phenomenon of E-Business. It bridges real examples of the many ways E-Business is used to augment, substitute, disrupt, and dis-intermediate the normal practices of business with the relevant academic views of the same. The result is a powerful tool for practitioners and academics that allows the reader to drill down on these issues in whatever depth is desired." Thomas H. Brush, Purdue University"This book is refreshingly well-written and thought provoking. Grounded in appropriate theory and literature, it provides a most welcome addition to the e-business literature." Professor Michael D Williams, Swansea University