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Pocket
We Interrupt This Newscast
Tom Rosenstiel • Marion Just • Todd Belt • Atiba Pertilla • Walter Dean
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This book shows that 'how' a story is reported is more important for building ratings than what the story is about. Local journalists can succeed by putting in the effort to get good stories, finding and balancing sources, seeking out experts, and making stories relevant to the local audience.
- Format: Pocket/Paperback
- ISBN: 9780521691543
- Språk: Engelska
- Antal sidor: 244
- Utgivningsdatum: 2007-04-30
- Förlag: Cambridge University Press